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Welcome to this week in AGvisorPRO. Our weekly roundup of featured events, updates and more.

May 30th, 2025

Press Release

Inside Crop Protect Direct, with Joe Middione

In this episode of the AGvisorPOD, host Robert Saik catches up with longtime friend, Joe Middione, Managing Partner at Crop Protect Direct.

With decades of experience in ag and leadership roles at companies like FMC and Agrian, Joe offers a behind-the-scenes look at how Crop Protect Direct is reshaping the crop protection space. The conversation explores how the company is making post-patent products more accessible and what that means for growers.

Tune in to hear about:

  • Joe’s roots in agriculture and career evolution
  • The mission and model behind Crop Protect Direct
  • Trends in ag input distribution and what the future holds

Webinar Recap

Own the Input

How Producers Can Take Control of the Fertilizer Supply Chain

In a time of rising input costs and supply chain uncertainty, our latest webinar explored how Canadian producers can take control—by investing in the future of fertilizer.

Hosted by Rob Saik, the panel featured:

  • Josh Linville, Fertilizer Market Expert

  • Terry Drabiuk, Genesis Fertilizers

  • Ed Waldner, Hutterite Producer-Investor

  • Warren Volke, Producer-Investor


Key takeaway:
 The path to fertilizer security starts with local production, regional ownership, and producer-driven control.

Panelists unpacked:

  • The global forces driving nitrogen volatility
  • Why Prairie producers are especially vulnerable under current suppliers/pricing

  • How Canada can be a global leader

  • What producer ownership really means—and why farmers are buying in

Missed the session? Watch the recording: 

Watch on YouTube.
Listen on the AGvisorPOD podcast.
Join the Genesis Fertilizer Community on the AGvisorPRO app.

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